Williams
Olayemi Martins
Brand Design · Frontend Development · Media Production
Lagos, Nigeria.
Design that communicates.
Code that ships.
Work that matters.
I'm Williams — a Visual (Creative) Director. I've spent the better part of a decade refining a quiet blend of creativity and precision; meticulousness has become the bigger part of my signature.
Though I'm obsessed with brand design, my expertise spans user interfaces, packaging, video creation and frontend development — all underpinned by a solid grasp of digital landscapes. I use AI-assisted tooling to move fast without cutting corners, and ship production work with React, Tailwind, GitHub and Vercel.
I work from Nigeria with a sharp eye for what the market here needs — interfaces that load on mid-range devices, brands that earn trust in a skeptical market, and digital tools that solve friction people have learned to live with. With me, it's not just about the design. It's about the journey we take together to create lasting impact.
A decade of practice.
- Apr 2025 — Sep 2025
Visual Designer · MASAI Communications
Lagos · Remote- Designed communication materials for MASAI's social channels.
- Owned crucial deliverables including pitch decks and video content.
- Maintained design consistency across all visual communication assets.
- Nov 2024 — Mar 2025
Marketing Designer · Getcrib
Lagos · Remote- Designed compelling visuals simplifying rental automation.
- Created engaging videos promoting Getcrib's services.
- Maintained design consistency across marketing assets.
- Oct 2023 — Apr 2024
Visual Graphic Designer · Mytherapist.ng
Lagos · Remote- Designed visuals that promoted mental health support to Nigerians.
- Created videos that educated audiences on mental health.
- Developed graphics that reinforced Mytherapist.ng's mission.
- Jan 2022 — Oct 2022
UI/UX Designer · Incash
Lagos · Remote- Collaborated with the UX Lead to design intuitive digital experiences.
- Identified usability challenges through user feedback and testing.
- Contributed to the design and launch of a web app and mobile app.
- Jul 2021 — Nov 2021
User Interface Designer · Jobhut
Lagos- Designed solutions that enhanced product visuals and experience.
- Collaborated with developers to bridge design and functionality.
- Crafted visuals that supported Jobhut's mission in job creation.
- Oct 2018 — Feb 2019
Lead Graphic Designer · Victorious Tech
Lagos- Led brand creativity in delivering high-quality visual and print design.
- Delivered publication and marketing designs for diverse industries.
- Strengthened customer engagement through impactful visuals.
- May 2018 — Sep 2018
Visual / Print Designer · Comtech Systems
Lagos- Designed print and digital assets using industry-standard tools.
- Delivered on-demand visual and print design across industries.
- Jan 2018 — Apr 2018
Visual / Print Designer · Mercab Prints
Lagos- Collaborated with printers to deliver high-quality, on-demand visuals.
- Translated brand values into compelling, on-trend designs.
Brands, products, and stories
built with intent.
A cross-section of identity, marketing, product and editorial work shipped over the past few years.
Micro-tools for
real friction points.
Small, sharp, browser-based tools built to solve problems I kept bumping into. No sign-up. No bloat. Just the thing that needs doing.
What I work with.
Learning never stopped.
B.Sc. Mass Communication
Diploma, Graphic Design
Frontend Development
AI-Assisted Product Development
Orchids (Buds)
Claude
ChatGPT
GitHub Copilot
Gemini
Google Ads Display Certification
Jobberman Soft Skills Course
Cybersecurity
Got a project?
Let's talk.
Available for brand design, frontend development, creative consulting and collaborations. Based in Nigeria — comfortable working with clients globally.